In this study, an experimental approach to investigate basic dependencies on impact and bonding of agglomerated ceramic particles in cold spraying is presented. Single impact morphologies of ceramic particles obtained from wipe tests are correlated with data obtained from powder compression experiments with a modified nanoindenter. Different feedstock powders of agglomerated TiO2-nanoparticles were used and also partially heat treated. The powder shapes and sizes prior and after the compression tests were analyzed by confocal microscopy. The single particle impacts were characterized by SEM. Besides the expected influence of substrate material, substrate temperature, and spray conditions, the deformation and bonding of ceramic particles to metal substrates critically depend on the powder properties. To which degree particles fracture or contribute to layer formation upon the high-energy impact is highly correlated to their individual deformation behaviour in quasi-static compression tests.