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ASM Handbook

Materials Selection and Design

Edited by
George E. Dieter
George E. Dieter
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ASM International
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Book Chapter

Creative Concept Development

B. Lee Tuttle
B. Lee Tuttle
GMI Engineering and Management Institute
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Page range:
39 - 48


This article presents the definitions of creativity and creative thinking. It discusses the various stages in creative problem solving process. The stages include understanding the product problem, transforming the product, and breaking the product into subfunctional groups. The article provides a description of concept generating tools that are often arbitrarily described as individual or group tools. It concludes with a discussion on the application of creative concept generation in product design.

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B. Lee Tuttle, 1997. "Creative Concept Development", Materials Selection and Design, George E. Dieter

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